Blue Fish Printing & Marketing
This project was dear to my heart as I was creating a brand image for my very own business.
The name Blue Fish represents me as being a Pisces and true lover of the ocean. The smell of the salty air, the warm breeze in my hair, the sun shining on my face and my bare feet in the cool sand. I wanted a logo that represented all of that while at the same time looked professional and showed the fun, not-so-conservative side of me. The blue colors in the fish represent the different hues in the ocean while the bubbles represent the printing process of CMYK. I chose the font because I like the rounded edges which gives the logo a soft feel.
The logo is versatile and the graphic elements can be incorporated into various marketing materials carrying the brand image over many mediums.
